California Health Care Strategies and Consulting - Rockett Healthcare Strategies

California Health Care Strategies and Consulting

You can rely on our California healthcare consultant to identify opportunities and guide your private practice through the growth process.

Get Reliable Healthcare Strategies for Your California Private Practice

California has the second-best healthcare system in the country, and it’s also near the top for healthcare spending per capita. For physicians offering care in the state, that means high competition and exceptional opportunities. Here at Rockett Healthcare Strategies, we have an in-depth understanding of the healthcare market in California, and we can put that knowledge to work for your practice. Healthcare consultant Rock Rockett works with practices to develop their office endoscopy services and assists ambulatory surgery centers in expanding their reach through partnerships with tertiary care hospital systems.

Understand Your California Healthcare Competition

As a private practice operating in California, you won’t just have to compete against other physicians, you’ll also be operating in the same market as major hospital systems.

There are more than 300 hospitals operating in California.
There are a total of more than 61,000 licensed physicians offering care in California.

There are at least 840 ambulatory surgery centers registered in California.

Make Your California Office Endoscopy Development a Success With Rockett


If you’re considering expanding your services into office endoscopy, you could benefit from assistance from a healthcare consultant. We can walk you through the process from start to finish:

  1. Determine financial feasibility
  2. Coordinate with the design team
  3. Access necessary equipment and supplies
  4. Prepare your team for accreditation
  5. Strategize contracts with insurance companies

See the Benefits of California Accreditation and Compliance Consulting

From maintaining proper documentation to accessing quality staff, accreditation and compliance can be a real challenge, but we can help you overcome the hurdles standing in your way. With our help, you can see the following benefits:

  • Better outcomes for patients
  • Meet state requirements
  • Improve negotiation position with insurance companies
  • Create a plan for continued improvement
  • Enhance training and evolve your work environment

Overcome the Challenges of California Ambulatory Surgery Development

Ambulatory surgery center development brings with it some major benefits, including lower out-of-pocket costs for patients, improved safety and outcomes, and greater flexibility in scheduling. However, ASC development isn’t a simple process. Rockett Healthcare Strategies can help you overcome the challenges:

Insurance Negotiations

ASCs aren’t in the best position to negotiate with insurance companies, but we can help you access favorable rates.

Staffing Issues

There are staffing shortages across the healthcare sector, but we can help you find top-quality candidates.

Cost of Development

ASC development can be costly. We can help you identify opportunities to save money and boost revenue.

Hospital Competition

ASCs need to be able to compete with hospitals in their area. We can create effective strategies for competition.

Make Your California Medical Device Startup a Success


Medical devices are a part of healthcare that we often take for granted but, of course, the truth is that all of those wonderful devices each took time and effort to bring to market. If you have a great idea for a medical device or piece of equipment, you don’t have an easy path ahead of you. The good news is that the healthcare consultants at Rockett Healthcare Strategies can give you the guidance and assistance you need to bring your idea from development to distribution. We can help you establish insurance and payer relationships so you can start getting paid for your hard work.

See Your California Private Practice Flourish With a Revenue Growth Officer

Are you ready to take your private practice to the next level but unsure where to start? A revenue growth officer can help. We can help you find new opportunities for your private practice, and guide you through the development process:

  1. Conduct financial feasibility assessments for projects
  2. Identify new opportunities for your practice
  3. Assist your staff with adjusting to growth
  4. Monitor progress and adapt for additional growth

Ready to see your private practice thrive and grow? Reach out to Rockett Healthcare Strategies today to learn how we can help.


Talk to Rockett

"Rock and I met when I was considering joining an existing endoscopy center. He helped me do the analysis that showed I'm better off doing procedures in my office and taking advantage of the rates he has negotiated with payers in the Chicago area. In addition to helping me design my center, equipping it, and getting it accredited by AAAASF, Rock has helped us implement multiple revenue streams and significantly increased professional fees over my prior rates. He also worked diligently to recover thousands of dollars in payments from our major payer that had been miscoded and denied."

Dr Manoj Mehta, MD

Endoscopy Center of the North Shore

Wilmette, IL

"Rock Rockett helped us to successfully launch our first healthcare product in the US. His knowledge and experience were instrumental in helping us understand and navigate a complex health system. We are thankful for his guidance and are excited to see what the future holds."

Aonghus Shortt, CEO

FoodMarble Digestive Health

Dublin, Ireland

"We contracted with Rockett Healthcare, LLC to help us develop our endoscopy center and contract with payers. Rock led a very successful contracting effort with the payers and we are earning combined facility and professional fees for office-based procedures that are 200-300% of Medicare ASC rates(depending on the payer). Rock achieved this for us by educating the local Hawaii payers on the value of office endoscopy in Hawaii's regulatory environment which makes it difficult to obtain an ASC license."

Dr Mel Ona, MD

Ohana Endoscopy Clinic

Kapulei, HI

"Rock and I met about 10 years ago when he led the negotiation process to get higher rates from our major payer for office-based procedures. He and his team helped us get our office endoscopy suite accredited and successfully completed negotiations with other payers.

More recently, I engaged Rockett Healthcare, LLC to evaluate the financial feasibility of merging with another GI group in our area. He did a terrific job of assessing the risk and reward potential of that transaction. He regularly proposes new strategies to better manage the practice and grow revenue. Rock is very prompt, forthright gets the job done expeditiously.

Rock’s contacts in the health care/insurance industry and his understanding of medical practices puts him in a unique position to advise physicians."

Suman Kaur, M.D.

Digestive Disease Associates, LTD

Hinsdale, IL

"We worked with Rock from day one of our project to develop a two room endoscopy suite for office based procedures. In addition to guiding the project from start to finish, he also has contracted with almost all of our major payers. His negotiations yielded rates with the payers that are 3x what we were getting when we did endoscopy procedures in surgery centers and hospital outpatient settings. We are grateful for his expertise and persistence in negotiating higher rates on our behalf."

Samuel Cordeiro, MBA

Prima CARE

Fall River, MA